Pepsi, the NFL and Roc Nation are excited to announce that one of today’s most compelling and significant artists of a generation, The Weeknd, will perform during the Pepsi Super Bowl LV Halftime Show on CBS at Raymond James Stadium in Tampa Bay, Florida on Sunday, February 7th, 2021.

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The Pepsi Super Bowl Halftime Show is the most-watched musical performance of the year, with more than 104 million viewers tuning in to last year’s show. Past halftime performances include Jennifer Lopez, Shakira, Beyoncé, Justin Timberlake, Lady Gaga, Katy Perry, Bruno Mars, Prince, Madonna, and more.

“We all grow up watching the world’s biggest acts playing the Super Bowl and one can only dream of being in that position. I’m humbled, honored and ecstatic to be the center of that infamous stage this year,” says The Weeknd.

In less than a decade, he has amassed a global fanbase, become a multi-award winning artist, and recently, was named one of the most influential people of 2020 by Time Magazine. Regarded for his creative vision, The Weeknd is known for his genre-bending music and redefining storytelling, both sonically and visually.

“We are thrilled to have The Weeknd join us in Tampa Bay on the Pepsi Halftime Stage. Halftime Show performances have a history of excellence and creativity and we look forward to seeing what he will bring to Super Bowl LV,” comments NFL Chief Media and Business Officer, Brian Rolapp.

The Pepsi Super Bowl LV Halftime Show 2021 telecast will be produced by DPS with Roc Nation and Jesse Collins serving as executive producers, and Hamish Hamilton serving as director. Roc Nation is also serving as the strategic entertainment advisors of the live performance.

More info:
www.superbowl.com
www.fb.com/superbowl
www.theweeknd.com
www.fb.com/theweeknd